What everyone ought to know about googlebot crawlers

Stay informal. You probably know the following situation: you search something on Google and there seems to be a good website on the first results page. You click through to the website just to find out that the page seems to consist of ads and boilerplate text (or even worse …

more ...


Carve out time for concentrating on dynamic pages

When you are implementing URL parameters, always check whether the ultimate copy changes significantly. You should particularly check on Meta description and titles. A mobile-friendly website will shrink its pages to be viewable on mobile devices, while mobile optimization is the process to offer visitors seamless experience optimized for mobile …

more ...


How to reinvent content without looking like an amateur

SEO is partly about building appropriate content and partly about getting people to link to you. Search engine algorithms combine hundreds of factors to determine where your site appears on search engine results. Smartphone users have Cortana, Google Now, and Siri to help them while they are on the go …

more ...

Establish your position regarding doorway sites

The best metric you can use is Domain Rating (DR) from Ahrefs. DR is based upon PR and gives you an idea of the strength of a link from that website. We'd recommend you start by improving five key website components: It might also be beneficial to disallow crawling of …

more ...

Can inbound links really make a difference?

A value proposition is a statement that tells consumers why your products or services are worth paying for. Yes, contextual link building is important, because they boost results on search engines. But, the number of links on a particular content page also matters to Google. These spiders visit websites randomly …

more ...

Why I hate metrics

One of the most common forms of negative SEO is the use of link farms to create a bunch of low-quality, spammy links that lead to a website. This is also a clear example of black hat professionals using Google's guidelines to intentionally harm the website they build links to …

more ...